Another overlooked opportunity is to weave in cultural conflict& play. Using money transfers to move with friends will make the service sticky and less likely that users can go to the competition. For instance, asking for a fun selfie from the friend to save their digital currency transfer, or inviting the home to bring to finance a huge journey for the sibling. These interactions allow people to naturally act with each other in this wealth transfer occurrence. There is a lot of opportunities to introduce and make new experiences beyond the transaction itself and to finally make the idea of 'money as a communication' . Could you send the baby money and geo-lock it at grandma's home to spark a meeting, in the ice-cream shop to honor them for a better degree, or at the park to get them out of the house? Make a person who is on the new exercise plan to send you a picture of them doing 20 pushups to make their payment? We have seen some thoughts on WeChat that had explosive development]
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